Your first step to building a modern business.

A 1-Day Founder Master Class · Abuja, Nigeria

THE E-COMMERCE BUSINESS MASTERCLASS 2026

The Lazer Ecom Master Class is a single-day, in-person event in Abuja where aspiring entrepreneurs learn exactly how the business works, get their questions answered live, and walk away with a clear plan to start. The E-Commerce Business Masterclass exists to move entrepreneurs beyond ideas and theory into structured business execution. Through practical learning, industry insights, and meaningful connections, participants will gain the knowledge and confidence to build customer-focused, scalable e-commerce businesses that thrive in today's digital economy.

The E-Commerce Business Masterclass 2026 event flyer
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ONE DAY · ABUJA, NIGERIA · LIVE Q&A · PRACTICAL, NOT THEORETICAL

The Reality

Modern commerce is evolving—and so are customer expectations.

As more businesses compete for attention online, success depends on more than having a product. It requires effective customer acquisition, scalable sales systems, efficient operations, and a clear growth strategy. This masterclass is designed to equip you with the practical insights needed to build and compete in today's e-commerce landscape.

🎫
Regular Ticket
Free
💎
Executive Ticket
₦22,000
The Offer

Everything included in your seat.

Regular Ticket

Free
  • ✓ Access to event day master class sessions
  • ✓ Networking opportunities
Best Value

Executive Ticket

₦22,000

Everything in the Regular Ticket, plus:

  • ✓ Complimentary access to the Lazer Ecom Incubation Hub
  • ✓ Priority seating
  • ✓ Executive networking
  • ✓ Priority Q&A and consultation
  • ✓ Hospitality
Who We Are
Founder, Lazer Solutions
Lazer Solutions Ltd
Founder: Azo Malachi Ezenta

ABOUT US

At Lazer Solutions Limited, we believe successful businesses are built on systems, not guesswork. Our experience in customer acquisition, digital marketing, sales operations, logistics, and business management has shown us that the greatest challenge for many entrepreneurs isn't access to information—it's knowing how to apply it.

The Lazer E-Commerce Masterclass was created to bridge the gap between theory and execution. In one focused session, participants will gain practical insights into the strategies, systems, and operational frameworks behind successful e-commerce businesses, providing a clear foundation for building ventures that are structured for long-term growth.

"E-commerce is the modern world's way of business."
Practical Implementation Nigeria-Focused Strategies Hands-On Experience Real Business Systems

Mission

To bridge the gap between learning and implementation by providing practical insights, strategic guidance, and access to an ecosystem that empowers participants to build real e-commerce businesses.

Vision

To become the leading platform for developing founders and business leaders capable of building world-class e-commerce enterprises across Africa.

WHO THE EVENT IS FOR
01

Entrepreneurs

You've got the drive and maybe even a product idea, but you're still figuring out how to turn it into a real, running business. Come learn the exact system — product, offer, sales, logistics, ops — laid out in the order you actually need it.

02

Media Buyers

You know how to run ads, but ad spend only pays off when the offer, funnel, and fulfilment behind it actually convert. See how the full business connects, so every naira you spend on traffic works harder.

03

Logistics Founders

You move products for a living and know delivery makes or breaks a customer's trust. Learn how the strongest e-commerce brands structure fulfilment and Pay-on-Delivery operations, and where the real opportunities are.

04

Business Enthusiasts

You're curious about e-commerce and want to understand how it actually works before you commit your money or your time. Get the complete, honest picture from people building real businesses, not theory.

05

Creative Marketing

You can write copy and design a campaign, but you want your creative work to sit inside a system that sells. Learn how offer, copy, and creative fit into a business that runs and scales.

The Real Problem

Information creates awareness. Implementation creates results. Access to knowledge has never been easier, but building a successful business still requires the right systems, strategic execution, and experienced guidance. That's why the Lazer Ecom Incubation Hub exists—not simply to teach e-commerce, but to help entrepreneurs transition from learning to building. Through structured mentorship, practical implementation, and business support, participants develop the confidence and capability to launch and grow sustainable e-commerce businesses.

The Lazer Ecom Master Class

✓One day. One room. The complete picture, laid out in order.
✓Learn directly from people running real e-commerce operations.
✓Ask your specific questions and get live answers, on the spot.
✓Leave with a clear, practical plan to actually start.
The Master Class Agenda

What we have planned.

Building a real e-commerce business requires more than one skill. Product research alone isn't enough. Advertising alone isn't enough. A beautiful website alone isn't enough. Here's how we walk you through all the pieces, session by session, in a single day.

01

Product Research & Market Opportunity

How to identify potential product opportunities, study demand, understand competition, evaluate profit margins, and make better decisions before committing your money.

Find the opportunity.
02

Product & Offer Development

Turning a product opportunity into a compelling business offer that gives customers a strong reason to buy.

Build something people want.
03

Sales System & Landing Pages

How landing pages, sales copy, customer journeys, order forms, and conversion systems work together to turn attention into orders.

Build your sales engine.
—

Networking Lunch Break

Connect with other founders in the room, ask follow-up questions, and meet the Lazer team one-on-one.

04

Customer Acquisition & Advertising

How to create, launch, analyze, and optimize advertising campaigns designed to reach potential customers profitably.

Take your business to market.
05

Logistics & Fulfilment

How to manage customer orders, work with logistics partners, track deliveries, handle returns, and run efficient Pay-on-Delivery fulfilment.

Get products into customers' hands.
06

Business Operations & Systems

How to organize orders, customers, deliveries, payments, and day-to-day activity using structured, repeatable systems.

Turn sales into a structured business.
07

Live Q&A + Your Action Plan

Bring your specific questions to the room. You'll leave with a clear, written next-step plan to start building.

Walk out ready to start.
What You Receive

The environment we provide to help you build.

1

Knowledge

  • Product Research
  • Offer Development
  • Advertising
  • Logistics
  • Operations & Business Systems
2

Live Guidance

  • Direct Access to Speakers
  • Live Q&A, On the Spot
  • Real Business Examples
  • Straight Answers, No Fluff
3

Tools & Resources

  • Master Class Workbook
  • Frameworks & Checklists
  • Vetted Supplier & Logistics Contacts
  • Your Written Action Plan
The Details

How is the master class structured?

Duration
1 Day
Location
Abuja, Nigeria
Format
In-Person Master Class

Registration & Welcome

Arrive, register, and settle in before the room opens with a clear walk-through of the day ahead.

Expert-Led Sessions

Focused, back-to-back sessions covering every stage of building a real e-commerce business, taught by practitioners who do this daily.

Live Case Studies

Real campaigns, real numbers, real landing pages — broken down in the room, not hidden behind theory.

Networking Break

A lunch break built into the day to connect with other founders and speak with the Lazer team directly.

Panel Section

A round-table session bringing together experts across logistics, product acquisition, international acquisition, Meta ads, information technology, and marketing/creative development to answer your specific questions live.

Resource Pack & Action Plan

Resources from this session will be made available to executive participants only.

Meet the Room

Speakers.

The practitioners taking the stage on master class day — full lineup announced closer to the date.

Speaker Name
Lead Speaker · Advertising
Photo & bio coming soon
Speaker Name
Speaker · Logistics & Ops
Photo & bio coming soon
Speaker Name
Speaker · Offer & Copy
Photo & bio coming soon
Speaker Name
Guest Speaker · Case Study
Photo & bio coming soon
Real Results

Case studies from founders we've guided.

Student Business: Branded Skincare Line

Before

Had tried dropshipping multiple times with generic products but could never get consistent sales or build a brand.

The Problem

Finding a reliable local supplier for quality products and knowing how to run profitable ads that actually convert.

Applying the Framework

Used the Lazer framework to source a high-quality private-label product and crafted a strong local offer with irresistible bundles.

Implementation

Launched a branded skincare line focused on the Nigerian market with 2-day local delivery and a professional landing page.

₦2,500,000
Revenue generated in the first 30 days of launch
40% profit margin · Video & WhatsApp testimonial available on request
Do The Math

The cost of doing it alone.

Attempting to build an e-commerce business through trial and error often results in wasted ad spend, unsellable inventory, and logistics nightmares. This master class gives you the framework to avoid these costly mistakes — in a single day.

Wrong products− ₦250,000
Bad suppliers− ₦150,000
Poor websites− ₦100,000
Wasted advertising− ₦300,000
Failed logistics− ₦120,000
Poor operations− ₦180,000
Lost months & lost yearsPRICELESS

Sometimes the most expensive way to learn something is trying to figure out everything alone.

Self-Identification

Who the Masterclass is for.

This is for you if you're:

  • ✓ Tired of consuming information without implementation.
  • ✓ An entrepreneur who wants practical guidance building a real business.
  • ✓ An action-taker ready to put in the work required to succeed.

This is not for everybody:

  • ✕ We do not teach get-rich-quick schemes.
  • ✕ You will need to learn, work, test, and improve.
  • ✕ You'll make mistakes — but you won't figure it out alone.
Common Questions

Frequently asked questions.

No. We'll walk through realistic starting budgets on the day — this is a real business, so some testing capital is required, but you don't need to start with millions.
The master class is held in person in Abuja, Nigeria. The exact venue is shared with registered attendees ahead of the date.
Our focus is Nigeria-based e-commerce with Pay-on-Delivery logistics — real products, real local customers, real fulfilment.
It's a single, full day — from registration in the morning through a closing Q&A and action-planning session in the afternoon.
Yes. Seating is limited to keep the room practical and interactive, so early registration is recommended.
Start Building.

THE E-COMMERCE BUSINESS MASTERCLASS 2026. Your first step to building a modern day business.

Abuja, Nigeria. Seats are limited.

Reserve Your Seat